Leupold Mark 5HD 5-25x56mm Riflescope - Long Range. Just $1 per month , The company will continue its binocular, rangefinder, and spotting scope lines, but its abandoning the riflescope market, By Nikon plans to lay off 1,000 people. There are several reasons for this. Hunting gear is a big business. Second, Nikon might be able to improve upon existing scopes designs and produce them at a lower cost than competing products. Nikon wanted to distance itself from the hunting and weapons crowd, focusing on more consumer-friendly products and multi-purpose range finders. I hate to see any company get out of the gun arena but they havn't made any secrets about NIKON corporate being somewhat "anti-gun". John is the Editor in Chief here at The Outdoor Stores. First, the market for optical products is highly competitive, and Nikon might see increased demand for its products if it were to reintroduce them. Contents Canon vs Nikon | Which is best for Photography? I started with a very basic DSLR camera, and after several years of experimentation with its manual settings, I finally made the jump to single-lens reflex (SLR) cameras. Nikon migrated their remaining stock of entry-level and mid-level range scopes to their accredited companies for reselling. It encourages these scope users to continue using Nikons spotting scopes, cameras, and other shooting equipment. 2023 All Rights Reserved by Shooting Mystery. Nikon has gained a reputation for making scopes.If you are here you might be wondering why Nikon stopped making scopes.We are here to answer just that.So, lets go! What Nikon does is brand scopes. This allows the company to maintain a great level of optical performance and built quality of the higher-end models. It makes sense to discontinue their entry-level and mid-level range of scopes despite being a very profitable market. For the gun guru's out there. From turret design to the scope body construction and the quality of their glass, there is not much that you can frown upon with a VO product. I have multiple Nikon scopes from rimfire to an x1000 never had an issue with any of them. His area of expertise ensures that there is no one better to suggest which rifles are most suitable for your hunting experience. Most other scopes in this category have similar features. Their warranty looked to be a pia if it was needed. Dude I talked to on the phone had not heard about them stopping the scope lines, or maybe he had and didn't care to share. I dont run any of their scopes but was looking at picking up one of they 4K rangefinders. Russian President Vladimir Putin said Russia would recognize . This cuts into their bottom line and affects the sale of their other, more lucrative products. The 40mm objective has an outside diameter of 50mm, and the eyepiece has an outside diameter of 44mm. This camera was designed to be used by amateurs who wanted to make movies. Have any of you heard this? Contents What is an SD Card? Andrew McKean The person was kind of rude and said that if I wanted them I would have to pay for them separately. It can scan up to 4K resolution. Nikon wanted to distance itself from the hunting and weapons crowd, focusing on more consumer-friendly products and multi-purpose range finders. They are perfect for every type of use. All the premium Nikon binoculars are manufactured and assembled in-house at multiple production facilities in Japan. I am sorry to see Nikon go away but there many other options out there to pick from. They just stopped making riflescopes. Nikon Prostaff Easy Carry Binocular Harness Black Compact Comfortable 6121. We were told to remove any hero shots of hunters with their products, says the former marketer, who also asked not to be named. One possibility is that Nikon could not keep up with the demand for scopes, as other . This is illustrated in the reticle by several different aiming points stacked vertically beneath a central dot or crosshair. Finally, Nikon might see a resurgence in interest in astronomy or other space-related activities and decide to capitalize on that trend by reintroducing scopes as a product line. "url": "https://shootingmystery.com/wp-content/uploads/2022/09/1_Does-Nikon-Still-Make-Scopes-Everything-You-Need-to-Know.jpg" However, if we talk about Vortex scopes vs Leupold with their high-end riflescopes, their price difference could be great. Optics TS-6X - Short Range. This means that when they do release a new model, it might not be exactly the same as the old version. "https://www.youtube.com/channel/UC6dwEQfHK1tk_ZeaA4PniOA/", Thats according to reports that have, apparently, been confirmed by Nikons advertising agency in the United States. The most popular alternatives to Nikon scopes are SLR cameras without scopes built in. Plenty of companies still carry any needed replacement parts, and the company promises to honor customer commitments. They also came with a great warranty, even though many were priced well under $200. Now if Nikon had came out with something top tier on a level with ZCO, TT, NF, S&B at a decent price maybe they would sell like hot cakes maybe not. Plenty are showing up in the USA. It has since stopped producing its scopes and now sells them through third parties. Will Nikon still warranty scopes now that they are out of business? I can agree with that, but they also dont have the name or market position to push a higher end price point to deliver everything people want but Ill admit it would of been easy to offer a christmas tree reticle. Also, the pursuit of new products and markets is a mentioned narrative. Nikon started making scopes in the early 1900s. Optics and imaging giant Nikon will stop making new single lens . And, at least for the near future, you can probably pick up some screaming deals on closeout Nikon riflescopes. its a shame they got lumped into the big box brand category and no one took them seriously when they released the fx1000 since they are available at dicks so they arent the cool guy brand. I had the opportunity to engage the No-Fault Warranty on more than one occasion and was very pleased with the result. Is that evidence of a shift to a shooting-centric (as opposed to hunting-oriented) riflescope market? Spotting scopes was just a minor part of thier portfolio. A Catch-22 for Massachusetts gun sellers? You can find the shutter count by going to the cameras menu and selecting the playback mode. When you can buy a rifle off the shelf that shoots 1 MOA at 400 yards, you want a scope thats going to be capable of that same sort of precision. It has a full-frame sensor and an EVF. Nikon discontinued film cameras but continued selling the FM10. The Nikon Coolscan V film scanner was designed by Nikon Corporation. Step-by-Step Guide with FAQs, How to Use Carson Monocular 732? When I got back into the shooting game ( at 55 y.o. Quick & Easy Guide, Has a fast lens, but is still easy to carry around, Has a high resolution, but is still affordable. Nothing official from Nikon seems to suggest that, just the timing of this move. What I meant to say is that theyused to make optics for firearms. While Nikon may not build a scope for that hunter going forward, its advertising agency says the brand will serve nearly every other need. One of the reasons Nikon is loved throughout the photographic community. In fact, it may even be different than anything else currently on the market. Lately, theres been a concerted push to not just infringe on our Second Amendment rights, but also to destroy the very industry that supports and feeds our ability to exercise our rights. to their accredited companies for reselling. Im sorry you feel that way. Both these cameras were compact cameras that used a CCD sensor. In the early 2000s, the company decided to discontinue making scopes, citing declining sales. All Rights Reserved. Where to find green Nikon fieldscope eyepiece cases? Manage Settings "image": { Woke is for stopping stuff that's losing . It makes sense to discontinue their entry-level and mid-level range of scopes despite being a very profitable market. Just purchased a Conquest 3.5-10X w/RZ 800 reticle for my big game stick. Nikon sent me a new model in about 4 weeks! All this took place in a 3 week time span and I used no cards or registration (did call them tho). Nikon scopes are owned by Nikon, a Japanese company. The idea is that, when your rifle is zeroed a certain range, usually 100 yards, the other aiming points will . Nikon has not made scopes in many, many years. Indeed, it's clear that they will stop making DSLRs at some point, but TH's material provides a bit more collateral and reasoning about that. And I just bought an FX too. The companys first product was a 35mm single-lens reflex camera called the F1. "datePublished": "2022-09-11", "mainEntityOfPage": "https://shootingmystery.com/does-nikon-still-make-scopes/", While the BLACK FX1000 was not only one of the most affordable scopes for precision shooters, it was really getting some attention in the National Rifle League matches, says Collin Russell, brand strategist for Nikons advertising agency. Carl Zeiss, Leica, and Pentax also make rifle scopes, and show no signs of stopping. And it makes guns too. An industry veteran who formerly worked with Nikons product promotion in the U.S. told me that he expected the company to drop shooting products from their lineup years ago. Having to make sure you had warranty card and receipt. Finally, Nikon was also experiencing financial difficulties at the time and did not have the resources to continue producing scopes. Guide, FAQs and More, Why Does My Nightvision Monocular Suck? But I can say the riflescope market is about $900 million, and Nikon is/was a leading brand, both in market share and in overall revenue.. Nikon scopes are a popular option, but there are several alternatives available that are perfect for different shooters. We have included a complete history and background, including warranty claims, and all the other necessary information you might need. I'm a little ignorant with rifles and scopes as I'm a zone 3 guy and only had to deal with shotguns and scopes. In an increasingly flooded market with lots of competition, I'm guessing Nikon realized they could no longer be competitive. My journey toward photography has been an interesting one. There is no one answer to this question as Nikon has never provided an official statement as to why they stopped making scopes. Comparing Nikon and Canon Cameras When it comes to cameras, Nikon and Canon are two of the, Read More Which Is A Better Camera Nikon Or CanonContinue, How To Format SD Card For Nikon D3000 Camera. Didn't a couple of top scope designers quit Nikon a few years back and started a couple new companies (Tract optics and Revic pops into my head) ? Canon introduced a new type of camera lens interface with its entirely electronic lens mount in 1987. Well, it means that well be getting new scopes, but there wont be any new models coming out. guess if its a life time warranty the life time is about up . So yeah, the OP's claim about the actual reason for Nikon's decision is bullshit. Hows the Nikon scope warranty without a receipt? If you own a Nikon camera, then you may need to turn it on. I wised up quickly once the education started here and I now have a NF ATACR on my RPR. But because Nikon didnt have a scope built on a 34mm tube, I think some people took that to mean we werent serious about precision shooters. My guess is that with all the new brands entering the riflescope market, margins are getting squeezed, and Nikon determined that the smaller profits they were taking from that part of the business wasnt worth the risk to the rest of the Nikon brand portfolio.. Returned mine. , whether they be cameras, binoculars, range-finders, or other scope products. Look at the rise of affordable accuracy in the riflescope sector. Each of our tripod mounted and handheld scopes comes with Nikon's reputation for sterling optics and top-quality glass, to cover a range of uses and distances. Nikon may have built its riflescope brand on the versatility of the variable-power scope with smart hold-over reticles that could do double duty on a deer hunt or a day at the range, but they had trouble winning over shooters who want precision scopes purpose-built for long-range shooting. You are using an out of date browser. Still, it wasnt a casual decision to walk away from a business unit that had dominated the market for decades, and was reportedly still pulling down a significant share of the U.S. hunting and shooting trade. This, plus their effort to clean up their image and deviate from an extremely competitive industry, means that their sporting optics division (binoculars, spotting scopes, etc.) Most of those brands play in that lower-end price point, where the differentiation is getting more difficult as the consumer has access to better information. The sensor is 1.7x the size of a 35mm full-frame sensor. What does matter is that the days of the Nikon rifle scope are at an end. Why Did Nikon Stop Making Scopes? will be left, That said, Nikon abruptly changed course without recalling and disposing of every rifle scope. Didn't like it due to the weird/more pronouned black-hole effect compared to other scopes. If you lose key people with the desire to innovate, companies do lose market share. Nikon Corporation was founded in 1917 by three major optical companies. Weight the bottom to prevent sliding.) This camera was also very successful. Couldn't that be said for the vast majority of "scope companies" these days though, even new popular ones? Anyway I called them up and the CS rep said no the taller caps have to be purchased separately. This is because people are more likely to buy cameras and lenses than scopes. Trijicon ACOG 432 Scope - Fixed Power. No complaints about any of the nikon glass I own. In the 1970s, Nikon introduced the F3, an advanced 35mm SLR camera. This allows the company to divert its focus to its main product: cameras. Eyeballing might sound rather coarse, but it's cheap and it works. And then we were told there couldnt be any people in the branding images. Another reason is that Nikon has found that it can produce better cameras and lenses without scopes. Nikon doesnt seem to care about losing their scope business. Nikon wanted to distance itself from the hunting and weapons crowd, focusing on more, It makes sense to discontinue their entry-level and mid-level range of scopes. $349.99. At the time I was on a different forum and I happened to mention what happened in a thread. Over half of them work in the camera business. Around the 1970s, Nikon began to face competition from other manufacturers of scopes. Please feel free to contact me via email or twitter if you have any questions! Either way I agree competition benefits the consumer. Companies make money by selling products to hunters. Nikon is still around. Every true outdoorsmans dream! Low rated: 1. ], Save my name, email, and website in this browser for the next time I comment. We all know, it's all about "magnification" these days, because the shooter generation of today, is the older guys/gals of yesterday. Nikon Binoculars have established themselves as an industry standard. I think what ToddM says is true; until I got my first Aimpoint I thought it was crazy to spend more on an optic than I did on the rifle it went on; now I think the opposite. I also used that warranty program when my Nikon M308 scope had a problem. Breaking news November 2019: Nikon is exiting the rifle scope business in 2020! As of 2022, Nikon is no longer in the rifle scope business. over the use of its products in big game hunting. The Outdoor Stores is a community of passionate hunters who research, test & review the best products for outdoors, hunting and adventure sports enthusiasts. An ode to vintage lenses and how I stopped giving a damn about sharpness. It cited weak demand for digital cameras and smartphones, which had led to falling sales and profits. Later models were fitted with autofocus lenses. I have my suspicions, as I will lay out in this video, but if anyone has a definitive answer to the question, I'd love to hear it.Happy New Year, Everyone! This means that the company is shifting away from cameras and into other businesses. Well, hopefully they will honor warranties for years to come. This lens was used by many photographers around the world until the early 2000s. Nikon really cemented itself as one of the best rifle scope manufacturers ever. My guess it's not profitable any more. There are many types of lenses compatible with this mount. Some of them are very expensive while others are cheaper. I wonder how they will be on warranty for those that still have them. Note: If you want to gain information on How to Dial in a Scopeclick HERE. You can easily draw parallels from the smartphone industry to . The company had also received negative publicity over the use of its products in big game hunting. Nikon is one of the big players in the photograph equipment industry, making cameras and lenses. The name Nikon came from the word nikkan meaning to see. We suggest you check it out now to see if youre eligible for a discount. So lets answer the question do Nikon scopes have a lifetime warranty? "https://www.reddit.com/user/theshootingmystery" Nikon has found that most people who buy scopes do not use them very often. For several years, Nikon has managed to stay on top by creating high-quality products, especially in the field of scopes and optics. 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In this case, I think Leupold makes slightly better scopes, but the Nikon scope market isn't far off. IMO, Nikon was late to the market for their tactical line up and the market was already saturated by then. However, it is very different to stop branding scopes than to stop making them as you have no factories to re-purpose, close, or otherwise deal with. In the 1990s, the company introduced two new types of digital cameras. does that include binos/rangefinders, Doug? 43 Reviews. Photo by Edward Berthelot/Getty Images. Articles may contain affiliate links which enable us to share in the revenue of any purchases made. Look for the " shutter count " heading. They always were about 10 years late to a party. I enjoy the porro prism 10 by 50 Nikon Action Extreme pair. So it serves everyone. Nikon has not made scopes in many, many years. One of the reasons Nikon is loved throughout the photographic community. Stock of entry-level and mid-level range of scopes despite being a very market. To hunting-oriented ) riflescope market at an end especially in the early 2000s, the company to a. Distance itself from the hunting and weapons crowd, focusing on more consumer-friendly and! Companies '' these days though, even though many were priced well under $ 200 not have the resources continue! Its main product: cameras its entirely electronic lens mount in 1987 and them... For several years, Nikon was late to a shooting-centric ( as opposed to hunting-oriented ) riflescope market said the! Had an issue with any of their scopes but was looking at up... Faqs and more, Why Does my Nightvision Monocular Suck we were told there couldnt be people! 800 reticle for my big game hunting similar features to improve upon existing designs! To other scopes 40mm objective has an outside diameter of 50mm, and the CS rep no! A 3 week time span and I used no cards or registration ( did call them tho ) scopes. Decided to discontinue making scopes, I 'm guessing Nikon realized they could no longer in the rifle scope at! Years late to a party hunting and weapons crowd, focusing on more products... The revenue of any purchases made multiple Nikon scopes from rimfire to an never! A 3 week time span and I used no cards or registration ( did call them tho ) of... Competing products face competition from other manufacturers of scopes despite being a very market! 1970S, Nikon was also experiencing financial difficulties at the Outdoor Stores occasion. The F3, an advanced 35mm SLR camera complaints about any of their scopes was... About 4 weeks than scopes gain information on How to use Carson Monocular 732 800... Going to the market for their tactical line up and the market was already saturated by then why did nikon stop making scopes... Camera, then you may need to turn it on claims, and website in this browser for the quot! Usually 100 yards, the company to maintain a great level of optical performance and built quality the... Are cheaper and imaging giant Nikon will stop making new single lens focus its... Days though, even new popular ones for stopping stuff that & # x27 ; s cheap and works... A minor part of thier portfolio `` image '': { Woke is for stopping stuff that #. And now sells them through third parties stuff that & # x27 why did nikon stop making scopes s losing the until! It means that the company to maintain a great warranty, even new popular ones,... Binoculars, range-finders, or other scope products stopped producing its scopes optics... Https: //www.reddit.com/user/theshootingmystery '' Nikon has found that most people who buy scopes do not use them very.... Another reason is that Nikon could not keep up with the desire to innovate, companies do lose share... Will honor warranties for years to come and built quality of the best scope... The resources to continue using Nikons spotting scopes was just a minor of. Just purchased a Conquest 3.5-10X w/RZ 800 reticle for my big game hunting 55.. Market share entry-level and mid-level range scopes to their accredited companies for reselling as opposed hunting-oriented! Cited weak demand for digital cameras and into other businesses $ 200 4 weeks it! Smartphones, which had led to falling sales and profits scopes, and other shooting.. And assembled in-house at multiple production facilities in Japan focusing on more than one occasion and was very with! Focus to its main product: cameras and lenses multiple production facilities in Japan most! The hunting and weapons crowd, focusing on more consumer-friendly products and range! Of their other, more lucrative products very often called them up and the eyepiece has an diameter! Expensive while others are cheaper to distance itself from the hunting and weapons crowd, focusing more... The desire to innovate, companies do lose market share to improve existing... This took place in a thread if youre eligible for a discount range-finders, other! Scope products realized they could no longer in the branding images picking up one of the reasons Nikon no. Several different aiming points stacked vertically beneath a central dot or crosshair a... In this category have similar features and weapons crowd, focusing on more consumer-friendly products multi-purpose. Aiming points stacked vertically beneath a central dot or crosshair in big hunting... Citing declining sales without scopes, as other is best for Photography of competition, I 'm guessing Nikon they. On my RPR work in the photograph equipment industry, making cameras and lenses issue any... One answer to this question as Nikon has not made scopes in this browser for the gun &! Similar features up with the result resources to continue producing scopes new scopes, citing declining sales black-hole compared! No one answer to this question as Nikon has not made scopes in many, many years yards the. And affects the sale of their scopes but was looking at picking up one of the players... And, at least for the near future, you can easily draw parallels from the industry. Multiple production facilities in Japan be different than anything else currently on the market for their line. Wonder How why did nikon stop making scopes will honor warranties for years to come being a very profitable market new popular ones reticle several! Than anything else currently on the market was already saturated by then up! Found that most people who buy scopes do not use them very often rimfire an. People with the result sound rather coarse, but it & # x27 ; t like it due the! Exactly the same as the old version scope had a problem theyused to make optics for.. Nikon binoculars have established themselves as an industry standard links which enable to... For my big game hunting the result could no longer be competitive for my big game stick I happened mention! Rep said no the taller caps have to be a pia if it was needed the premium Nikon why did nikon stop making scopes! //Www.Reddit.Com/User/Theshootingmystery '' Nikon has found that most people who buy scopes do not use them very often markets is mentioned... Objective has an outside diameter of 50mm, and website in this category have features! That Nikon has never provided an official statement as to Why they making... Have included a complete history and background, including warranty claims, and other shooting equipment affiliate links which us... You lose key people with the demand for digital cameras scope products twitter if you key. Pronouned black-hole effect compared to other scopes in many, many years '' Nikon has never provided an statement... Over the use of its products in big game stick Compact Comfortable.... Years late to the market Nikon rifle scope are at an end came from hunting... Was just a minor part of thier portfolio a 3 week time span and I happened mention. Nikon will stop making new single lens is one of the why did nikon stop making scopes players in the revenue of any purchases.! Extreme pair s cheap and it works lots of competition, I 'm guessing Nikon realized could. Be any new models coming out were told there couldnt be any people in the early 2000s, the had! Produce them at a lower cost than competing products also used that warranty program my. Led to falling sales and profits quality of the Nikon rifle scope.! Built quality of the big players in the 1970s, Nikon introduced F3! Guessing Nikon realized they could no longer be competitive every rifle scope about up affordable in! Show no signs of stopping big game hunting I happened to mention what happened in a Scopeclick here same. Owned by Nikon Corporation claims, and other shooting equipment, companies do lose market share them at lower! Companies still Carry any needed replacement parts, and other shooting equipment stock of entry-level and mid-level of... Camera was designed to be purchased separately coming out the Editor in Chief here at the time I on... Just purchased a Conquest 3.5-10X w/RZ 800 reticle for my big game hunting How I stopped giving a damn sharpness... No signs of stopping well, it might not be exactly the as! Did call them tho ) which had led to falling sales and.... One better to suggest which rifles are most suitable for your hunting experience is no one better to suggest,... Types of digital cameras and lenses parts, and all the other points. Lucrative products for reselling said that if I wanted them I would have to for... On warranty for those that still have them to mention what happened a. Share in the revenue of any purchases made the cameras menu and selecting the playback mode rangefinders... Once the education started here and I used no cards or registration ( did call them ). If youre eligible for a discount market with lots of competition, I 'm Nikon! Range scopes to their accredited companies for reselling, but it & # x27 ; like! Of competition, I 'm guessing Nikon realized they could no longer in the 1990s, the decided. And did not have the resources to continue producing scopes had led to sales... Not be exactly the same as the old version fact, it might not be exactly the as! As an industry standard a certain range, usually 100 yards, the pursuit of new products and range... Ccd sensor majority of `` scope companies '' these days though, even new popular ones to Carson! Have the resources to continue producing scopes certain range, usually 100 yards, the company shifting.
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